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PR AND SOCIAL MEDIA REPORT

THE MONTHLY PR REPORT IS PROVIDED BY KATHY BENNETT MARKETING

November was a big month for holiday and winter activities.

The biggest news by far was North Conway being named by USA TODAY 10Best as the #1 Ski Town in the U.S. We also were featured on Boston Chronicle who filmed a program on North Conway. Two Chamber members with widely distributed news content included Conway Scenic Railroad, who announced their new winter train excursions; and The Christmas Loft who was featured in a syndicated article on their store in North Conway.

Overall, articles on the holidays (Waumbek Wonderland with The Cog and the Inn to Inn Cookie Tour), and the start of the ski season generated many articles. See November's full PR report including links to the content above here (link to PDF).

CLICK HERE FOR THE FULL PR REPORT >>

THE MONTHLY SOCIAL MEDIA REPORT IS PROVIDED BY DRIVE BRAND STUDIO

This report breaks down the growth and activity of MWVCC’s Facebook and Instagram accounts in November. 

  • North Conway Voted Best Ski Town Reel:- This was the best-performing post across Facebook and Instagram totalling 1,075engagements on both platforms combined.- On Instagram, this post generated the best metrics ever seen on the account, reachingalmost 7,500, and earning 435 likes and 192 shares.
  • Instagram consistently gaining followers- For the second month in a row, MWVCC’s Instagram account gained a considerableamount of new followers totalling 300 gained followers in the past two months.- Compared to August and September, only 57 new followers were gained, indicating thatOctober and November have been significant months for audience growth.


CLICK HERE FOR THE FULL SOCIAL REPORT >>

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